Hot Shot’s Secret adds $30,000 to 2026 NTPA Challenge

Hot Shot’s Secret announced title sponsorship of the 2026 NTPA Hot Shot’s Secret Challenge and will put up $30,000 in bonus money across six events. The program extends the brand’s long-running role in tractor pulling and will reward top point earners in 14 Grand National divisions. Why it matters: - The 2026 Hot Shot’s Secret Challenge adds more prize money to one of NTPA’s top bonus series. - The program gives pullers another financial incentive across a six-event national schedule. - Hot Shot’s Secret is using the sponsorship to deepen its footprint with diesel performance customers and tractor-pulling fans. What happened: - Hot Shot’s Secret announced title sponsorship of the 2026 NTPA Hot Shot’s Secret Challenge. - The company committed $30,000 in bonus money for the top three point earners in all 14 Grand National divisions. - The bonus money will be spread across six events. - Hot Shot’s Secret has served as an NTPA National Circuit Sponsor for nearly a decade. - The brand is also the official fuel and fuel additive sponsor of NTPA. - The Challenge launched in 2023 as a bonus series for top Grand National competitors. - After this season, the Challenge will have paid out more than $120,000 in bonus money to NTPA competitors. The details: - The 2026 Challenge will feature six premier events across the country. - Competitors can earn additional payouts across six to 10 hooks within the series. - This year’s events are scheduled for Tomah, Wisconsin, June 25-27; Chapel Hill, Tennessee, July 24-25; Brandenburg, Kentucky, July 24-25; Fort Recovery, Ohio, July 31-Aug. 1; Rockwell, Iowa, August 6-8; and Bowling Green, Ohio, August 20-22. - Hot Shot’s Secret Director of Field Marketing and Partnerships Kyle Fischer said NTPA offers high-stakes competition, a dedicated diesel enthusiast fan base and family fun. - Fischer said the company is excited to host the Challenge again in 2026 and connect with the puller community. - NTPA Chief Operating Officer Rich Schaefer said Hot Shot’s Secret has been an incredible partner to the organization and its competitors. - Schaefer said the investment continues to elevate competition while rewarding pullers’ dedication and performance. - More information and standings for the 2026 season are available at NTPA’s site . - More information about Hot Shot’s Secret products is available at Hot Shot’s Secret . - The company also directs fans to its Facebook and Instagram pages and the #hotshotsecret tag. Between the lines: - Hot Shot’s Secret is pairing brand marketing with a competition structure that rewards repeat performance over a season, not just a single event. - The sponsorship reinforces the company’s alignment with diesel motorsports and equipment users, a core audience for its additives and lubricants. - The repeated bonus program suggests NTPA sees value in outside sponsorships that add payout depth without changing the sport’s format. What’s next: - The 2026 Challenge will unfold across the six scheduled events this summer. - Final bonus payouts will depend on point totals from the designated Challenge hooks. - The season will add to the Challenge’s cumulative payout total beyond $120,000.